Twin-Star
International Names
The Media
Matters as their PR Agency of Record
Delray Beach, FL., April. 10,
2013 - Twin-Star International, an
award-winning home furnishings manufacturer of quality furniture,
thermoelectric wine coolers and electric heaters, has named home furnishings
specialists The Media Matters, Inc. of
Lexington, N.C. as its public relations agency of record. Headquartered in
Delray Beach, FL, Twin-Star International brands include ClassicFlame®
Fireplaces, Duraflame®, Chimney-free®, Tresanti® media
consoles, home office, kitchen islands, and refrigerated wine cabinets, and Black & Decker® and Luxe™ bathroom furniture.
“One of
our major goals at Twin-Star for 2013 is to increase our visibility and
positioning in not only the trade markets but also the consumer arena,” stated
Brian Brigham, Twin-Star director of marketing and public relations. “The Media
Matters’ expertise in all facets of marketing communications with special
emphasis in public relations and creative brand development will be very
beneficial to us as we continue to build awareness and grow as an industry
leader. Having worked with them previously on executing successful editor
desk-side presentations, we look forward to leveraging their longtime media
relationships.” Additionally, Brigham noted that The Media Matters will
interface with and support the company’s social media initiatives.
"We are very pleased to be
working with Twin-Star and the wonderful assortment of furnishings they
offer," said Kathy D. Wall, president and ringleader of The Media Matters.
“Our strategy is to not only increase their exposure with consumers but also in
markets supported by the High Point and Las Vegas Shows, International Builder
Show, International Housewares Association Show, the Kitchen & Bath
Industry Show and others.”
About Twin-Star
Founded in 1996, Twin-Star International, Inc. of
Delray Beach, Fl., is changing the way people entertain. Twin-Star, an
award-winning home furnishings manufacturer of quality furniture, combines the
latest trends with function and style to create unique pieces that enhance the
lives of their customers. They use the finest hardwoods, wood veneers and
finishes available, chosen specifically to match the character and need of each
individual piece. Known for their ClassicFlame® Fireplaces, the finest furniture in the electric
fireplace industry, their line-up also includes Duraflame®, Chimney-free® and Pro Electric Fireplaces, Tresanti® Media Consoles; Tresanti® Refrigerated Wine Cabinets; Tresanti® Kitchen Islands and Beverage Curios; Tresanti® Home Office Furniture; Black &
Decker® and Luxe™ Bathroom furniture. Find out more at www.twinstarhome.com.
About The Media Matters, Inc.
Through captivating imagery, language
and graphics, The Media Matters helps its
clients break ahead of the competition and stand out in the world of the
ordinary. Led by founder and President Kathy D. Wall, the full services agency
offers public relations; social media facilitation; events and promotions;
brand strategy, development and management; consumer and trade advertising
planning; photography art direction; and collateral development for
international companies and well-known brands. For more information, visit www.themediamatters.com.
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